RE:CONSUMERS AWARD 2008
Who can apply?
Any organisation which has changed consumer awareness, attitude or behaviour towards ethical fashion. This could include fashion businesses, publications, trade fairs, NGOs, fashion colleges or industry support bodies.
What will judges look out for?
Judges will require information on how ethical fashion has been promoted, the messages disseminated, and the impact of this on consumers in terms of awareness raising, attitude change or purchasing behaviour.
Big benefits of this award
In the market economy where the consumer is king, consumer behaviour sends lasting signals to business and government.
Consumer impacts on fashion have ranged from the exclusionary (brand boycotts) to the strategic (companies drawing up codes of conduct) to the posivite (spending on ethical fashion increases year on year).
Apply now to be recognised as a great ethical fashion marketeer or as an organisation which has empowered consumers to play a role in changing the industry.
